We were briefed to do a full revamp of Palmolive's Instagram page. Our initial focus was capturing product photography and creating shareable, snackable content that was entertaining and brought to life the brand's vivid and bright colours and personality while still feeling lo-fi and native to social platforms. I was the design director across the initial launch, leading the product shoot and design look and feel, and helped maintain consistency across the channel's content.
Content Series - Bathing Nation
A series that invites our audience into people's homes to celebrate interesting bathrooms in the UK.
Content Series - Sense Makers
A series that invites creators to dive into the senses with Palmolive by their side.